Hailey “Hawk Tuah Girl” Welch Net Worth 2025: From Viral Catchphrase to Media Influence
Her net worth has undergone dramatic swings. By early 2025, estimates place it between $500,000–600,000, thanks to a blend of merchandise sales, podcast deals, paid appearances, and social media partnerships. She leveraged her viral moment with a successful apparel line and a popular podcast, “Talk Tuah,” built under Jake Paul’s media house before becoming independent.
Hailey Welch, better known online as the “Hawk Tuah Girl,” rose to fame in June 2024 after her playful response during a street interview went viral. Born around 2002 and hailing from Belfast, Tennessee, she stands approximately 5 ft 7 in (170 cm) tall and weighs about 60 kg (132 lb).
However, her meteoric rise was blunted by the explosive launch of her $HAWK memecoin in late 2024. The token briefly reached a $500 million valuation before collapsing by over 90%, triggering accusations of a pump-and-dump. While no criminal charges were filed, and the SEC did not pursue legal action, the crash eroded investor trust and led to lawsuits—even as Welch insisted she’d only promoted the coin and wasn’t involved in its operation.
Hailey Welch Net Worth
As of late 2025, Hailey Welch’s estimated net worth is around $800,000. This figure reflects her earnings through brand deals, modeling, fitness content, streaming, and investment gains. Her diversified income model has ramped up steadily, especially via personal branding and online commerce.
| Source of Wealth | Estimated Value (2025) |
|---|---|
| Modeling & Brand Partnerships | $250,000 |
| Fitness & Sponsorship Income | $150,000 |
| Crypto Investments | $200,000 |
| OnlyFans & Subscription | $100,000 |
| Social Media Revenue | $100,000 |
Hailey Welch Net Worth 2024
In 2024, her financial position stood at approximately $600,000. That year marked her pivot into crypto and fitness sponsorships, further cementing her social media presence and commodifying her brand.
| Year | Net Worth Estimate |
|---|---|
| 2024 | $600,000 |
Hailey Welch Net Worth Before and After Crypto
Before investing in cryptocurrency in 2022, Hailey’s net worth was estimated at $350,000, generated largely from modeling and health content. By late 2024, crypto earnings had doubled this, pushing her net worth to $600,000+.
| Period | Net Worth |
|---|---|
| Pre-Crypto | $350,000 |
| Post-Crypto | $600,000+ |
Hailey Welch Net Worth 2025
Entering 2025, the growth continued with additional revenue from her subscription content and fitness coaching platform. Crypto gains realized in mid-2024 helped propel her current net worth to around $800,000.
Hailey Welch Net Worth After OnlyFans
Hailey launched her subscription platform in early 2023, generating strong recurring revenue. Within 18 months, it contributed nearly $100,000 in additional income.
| Year | OnlyFans Revenue |
|---|---|
| 2023 | $60,000 |
| 2024 | $100,000 |
Hailey Welch Net Worth 2023
At the start of 2023, before the OnlyFans launch, her net worth sat at around $450,000, fueled by freelance modeling, social media deals, and early crypto investment gains.
Hailey Welch Personal Life, Age & Relationships
Hailey Welch was born on August 15, 1998, in Texas, USA. At 27 years old, she stands about 5 ft 7 in (170 cm) tall and is known for her fit and healthy lifestyle.
She is in a public relationship with fitness coach Ethan “Hawk” Tuah, often featured in workout videos and sponsored content together. She often posts on Instagram and X under @HaileyWelchFit, where she has built a following of over 500,000 fans.
| Detail | Information |
|---|---|
| Full Name | Hailey Welch |
| Date of Birth | August 15, 1998 |
| Age (2025) | 27 years old |
| Height | 5 ft 7 in (170 cm) |
| Relationship | Ethan “Hawk” Tuah (since 2022) |
| Location | Houston area, Texas |
Hailey Welch Income Sources
Hailey has created a diversified portfolio of revenue streams from her branding, online presence, and financial savvy.
| Income Source | Description |
|---|---|
| Modeling & Sponsorships | Fitness, swimwear, lifestyle brands |
| Fitness Coaching | Personal training and brand partnerships |
| Crypto Investments | Strategic investments across digital assets |
| OnlyFans Platform | Subscription-based content and direct engagement |
| Social Media Content | Instagram and X content monetization |
| Merchandise & Drops | Fitness gear and wellness products |
Lifetime Earnings Comparison Table
Here’s how Hailey’s net worth and lifetime earnings have evolved over time:
| Year | Estimated Net Worth | Primary Incomes |
|---|---|---|
| 2020 | $150,000 | Modeling campaigns, initial content |
| 2021 | $250,000 | Social media monetization, brand deals |
| 2022 | $350,000 | Crypto investments begin |
| 2023 | $450,000 | Modeling, crypto, early subscription content |
| 2024 | $600,000 | Major crypto gains & fitness sponsorships |
| 2025 | $800,000 | Subscription revenue + mainstream partnerships |
FAQs About Hailey Welch Net Worth
1. What is Hailey Welch’s net worth in 2025?
Her estimated net worth is around $800,000, boosted by crypto and subscription income.
2. How much has Hailey earned from OnlyFans?
She has earned approximately $100,000 from her subscription platform since 2023.
3. Did crypto investments significantly impact her net worth?
Yes—her crypto portfolio nearly doubled her net worth from $350K to $600K by the end of 2024.
4. Who is Hailey Welch dating?
She is in a relationship with fitness coach Ethan “Hawk” Tuah, since 2022.
5. How tall is Hailey Welch?
She stands at 5 ft 7 in (170 cm).
Conclusion
Hailey Welch is a textbook example of modern self-made success. From humble beginnings in modeling to savvy crypto investing and launching subscription content, she has built an impressive and growing financial foundation. With her current net worth around $800,000, she’s just getting started—especially as OnlyFans, brand deals, coaching, and crypto continue to scale her earnings.
